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Revising packaging for sweets: Achieving sustainability through the use of paper.

Exploring ways Ahlstrom assists confectionery converters and brands in achieving performance goals and compliance with regulatory standards, using paper-based packaging solutions.

Reinventing sweet treat containers: Achieving sustainability through paper packaging
Reinventing sweet treat containers: Achieving sustainability through paper packaging

Revising packaging for sweets: Achieving sustainability through the use of paper.

In the ever-evolving world of packaging, a significant shift is underway in the confectionery market. Brands are moving towards more sustainable solutions, and paper-based packaging is emerging as a leading alternative to traditional plastics. This transition is the focus of an upcoming webinar hosted by Ahlstrom, a global leader in specialty papers.

The webinar, designed for packaging professionals, brand managers, and sustainability leaders, aims to answer the question: Can paper truly replace plastic in confectionary packaging without compromise?

Raffaella Premonte, Head of Food & Beverage Packaging Development at Ahlstrom, will lead the discussion. Premonte, with over 20 years' experience, including Global Product Management at Tetra Pak, will share insights into how Ahlstrom's innovations support confectionary brands in reducing plastic use, securing cost efficiency, and enhancing consumer trust.

Premonte will be joined by Natasha Chorlton, Head of Product Sustainability at Ahlstrom. Chorlton bridges the gap between technical innovation and green claims compliance, working on advancing sustainable fiber solutions through product design, regulatory insight, and recycling optimization.

Rafael Yamamoto, Head of Innovation for Global Food Packaging at Ahlstrom, will also participate. Yamamoto drives the development of high-performance, recyclable, and PFAS-free materials for the food industry. He collaborates with converters and brand owners to co-create packaging that meets both functional and environmental goals.

The webinar will guide attendees through technical challenges specific to confectionery packaging, such as ensuring product freshness and appeal while ensuring recyclability and compliance with evolving legislation. It will provide practical insights into accelerating the packaging transformation journey in the confectionary industry.

Elisabeth Skoda, Editor at Large at Packaging Europe, will moderate the discussion. Skoda, with a broad understanding of the packaging industry and an appreciation for packaging innovations and developments, will ensure a thought-provoking and informative session.

Attendees can expect to gain a comprehensive understanding of the drivers of paperization in the confectionary sector, explore the technical requirements for paper packaging, and discover Ahlstrom's portfolio for the confectionary sector.

As the confectionery market undergoes this transformation, the webinar offers a unique opportunity to learn from industry leaders and gain valuable insights into the future of sustainable packaging solutions.

Join Ahlstrom, Raffaella Premonte, Natasha Chorlton, Rafael Yamamoto, and Elisabeth Skoda for this informative webinar and be part of the conversation shaping the future of confectionery packaging.

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